Our Vision
Supporting Employment Growth in the Right Location
BARJANE’s vision is to deliver a modern, high-quality employment development that supports jobs and investment while responding carefully to its surroundings.
Located next to the approved Frasers Group Campus, the proposals build on existing and planned investment around M6 Junction 2 and make use of approved infrastructure in a well-connected location.
A well-connected area that has direct access to the motorway network
Existing and approved infrastructure, including the Frasers Group Campus
By concentrating development in this location, traffic can access the motorway network directly, avoiding impact on local roads and nearby communities.
Responding to a Clear Need for Modern Employment
Evidence supporting Rugby Borough Council’s planning strategy shows a shortage of modern employment land, particularly for industrial and logistics uses that require good motorway access.
This reflects wider changes in the economy, including:
Growth in logistics and distribution
Businesses strengthening UK-based supply chains
Increasing demand for modern, efficient buildings
Providing new space in this location will help to:
Support around 700 jobs
Enable local business investment and expansion
Strengthen the local and regional economy
Ensure businesses can remain and grow in the area
Designed in Response to Its Surroundings
A key consideration throughout the design process has been how the development sits within the landscape and alongside existing communities.
The proposals have therefore been shaped by a number of guiding principles which help to create a development that responds to its setting while supporting jobs, investment and future economic growth.
Improving public rights of way and accessibility
Creating a high-quality and sustainable employment environment